Businesses promote their environmental credentials through green buildings, eco-labels, clean technologies and pledges. When are these symbols empty corporate spin, and when do they signal authentic environmental improvements? This thoughtful book provides researchers, regulators and managers with the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism.
Информация за "After Greenwashing"
- SKU 9781107034822
- Weight 0.059000
- ISBN 9781107034822
- Вид корица Hardback
- Издателство Cambridge University Press
- Брой страници 310
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