Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management.
Информация за "Brand Admiration"
- SKU 9781119308065
- Weight 0.482000
- ISBN 9781119308065
- Вид корица Hardback
- Издателство John Wiley & Sons Inc
- Брой страници 288
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