39,90 лв.

Consumerology

39,90 лв.
This new updated and revised second edition of Consumerology reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want and the cutting edge behavioural science being used to change our habits to even more significant degrees.
Информация за "Consumerology"
  • SKU 9781857885767
  • Weight 0.264000
  • ISBN 9781857885767
  • Вид корица Paperback / softback
  • Издателство John Murray Press
  • Брой страници 240