Contemporary Issues in Marketing Management
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Indulges in the marketing process in a variety of forms and places. This book includes five contemporary issues on marketing management: halal images in food stores; the effect of gender on employees' perception of job satisfaction and organisational commitment; and, determinants of user acceptance of the e-Government services.
Информация за "Contemporary Issues in Marketing Management"
- SKU 9781617289798
- Weight 0.196000
- ISBN 9781617289798
- Вид корица Paperback / softback
- Издателство Nova Science Publishers Inc
- Брой страници 102
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