79,90 лв.

Creative Advertising

79,90 лв.
What makes an advertisement hard-hitting and memorable? Unravelling the creative processes behind some of the effective campaigns, this title showcases over 200 examples of international advertising from a range of media. It is suitable for designers, art directors, copywriters and students of advertising.
Информация за "Creative Advertising"
  • SKU 9780500287330
  • Weight 1.490000
  • ISBN 9780500287330
  • Вид корица Paperback / softback
  • Издателство Thames & Hudson Ltd
  • Брой страници 256