Electronic Marketing
Изчерпано количество
Продуктът не е наличен
Запиши се за известие при зареждане
"Electronic Marketing: Theory and Practice for the 21st Century" provides a broad, but sound overview of this rapidly changing field. Targeted at students and practitioners who already understand basic marketing concepts, it includes the latest discussion of Relationship Marketing and CRM as well a chapter on Improving Sales Force Effectiveness.
Информация за "Electronic Marketing"
- SKU 9780273684763
- Weight 0.734000
- ISBN 9780273684763
- Вид корица Paperback / softback
- Издателство Pearson Education Limited
- Брой страници 456
The information below is required for social login