186,90 лв.

From Local Champions To Global Masters

186,90 лв.
Examining the mistakes and successes of real companies the book links questions regarding if and how companies should internationalize, the opportunities, challenges and threats and the strategic framework and tools for thinking about internationalization.
Информация за "From Local Champions To Global Masters"
  • SKU 9781349426591
  • ISBN 9781349426591
  • Вид корица Paperback / softback
  • Издателство Palgrave Macmillan
  • Брой страници 208