International Advertising Law
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Edited by Paul Jordan, partner and head of advertising at UK law firm Bristows, International Advertising Law includes chapters from leading experts in 30 jurisdictions. The book covers key areas of advertising law such as comparative advertising, sales promotions, ambush marketing, product placement and direct marketing.
Информация за "International Advertising Law"
- SKU 9781909416048
- Weight 1.008000
- ISBN 9781909416048
- Вид корица Hardback
- Издателство Globe Law and Business
- Брой страници 512
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