Marketing for Scientists
Изчерпано количество
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Provides detailed advice about how to land a good scientist job, win funding, and shape the public debate. This title argues that marketing is a critical component of the modern scientific endeavour, not only advancing personal careers but also society's knowledge. It approaches marketing as a science in itself.
Информация за "Marketing for Scientists"
- SKU 9781597269940
- Weight 0.350000
- ISBN 9781597269940
- Вид корица Paperback / softback
- Издателство Island Press
- Брой страници 248
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