66,90 лв.

Media Economics

66,90 лв.
A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media operates today.
Информация за "Media Economics"
  • SKU 9780230293229
  • Weight 0.250000
  • ISBN 9780230293229
  • Вид корица Paperback / softback
  • Издателство Macmillan Education UK
  • Брой страници 192