Online Consumer Insight
Designed to provide a roadmap for senior members of organizations, this book describes what to look for and what questions to ask as they seek to understand and engage online consumers. It focuses on ways in which marketers may learn more about consumers as a foundation for effectively engaging them.
Информация за "Online Consumer Insight"
- SKU 9781606496442
- ISBN 9781606496442
- Вид корица Paperback
- Издателство Business Expert Press
- Брой страници 180