209,90 лв.

Product Innovation

209,90 лв.
Increasing pressures to produce new products faster and cheaper are resulting in huge efforts to streamline and restructure the traditional new product development (NPD) process. This book focuses on product innovation from an Integrated Product Development (IPD) perspective, using leading-edge methods and techniques.
Информация за "Product Innovation"
  • SKU 9780521066013
  • Weight 1.074000
  • ISBN 9780521066013
  • Вид корица Paperback / softback
  • Издателство Cambridge University Press
  • Брой страници 640