Qualitative Consumer and Marketing Research
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Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research.
Информация за "Qualitative Consumer and Marketing Research"
- SKU 9780857027672
- Weight 0.434000
- ISBN 9780857027672
- Вид корица Paperback / softback
- Издателство SAGE Publications Ltd
- Брой страници 240
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