158,90 лв.

Rethinking Communication in Social Business

158,90 лв.
This book argues that social business, in order to sustain its vital distinctiveness in democratic societies, must shift from an informative to a performative model of communication, especially regarding organizational storytelling, awareness-raising, and social problem-solving.
Информация за "Rethinking Communication in Social Business"
  • SKU 9781498555906
  • Weight 0.470000
  • ISBN 9781498555906
  • Вид корица Hardback
  • Издателство Lexington Books
  • Брой страници 210