Strategic Innovation
Изчерпано количество
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In a fast-changing business environment, those firms that want to remain competitive must also be innovative. It often entails changing the rules of the game. This title demonstrates how to create and appropriate value using these 'new game' strategies. It includes quantitative examples of successful strategies, as well as descriptive cases.
Информация за "Strategic Innovation"
- SKU 9780415997829
- Weight 0.882000
- ISBN 9780415997829
- Вид корица Paperback / softback
- Издателство Taylor & Francis Ltd
- Брой страници 484
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