74,90 лв.

The Future of Competition

74,90 лв.
Argues that in a world in which information is readily available to everyone, the role of the customer has changed dramatically. This book present four building blocks that helps companies to co-create the future with customers - transparency, access, dialogues, and risk management - and illustrates them through examples from a range of companies.
Информация за "The Future of Competition"
  • SKU 9781578519538
  • Weight 0.574000
  • ISBN 9781578519538
  • Вид корица Hardback
  • Издателство Harvard Business Review Press
  • Брой страници 272