The Oxford Handbook of Pricing Management
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A definitive reference to the theory and practice of pricing across industries, environments, and methodologies. It covers all major areas of pricing including, pricing fundamentals, pricing tactics, and pricing management.
Информация за "The Oxford Handbook of Pricing Management"
- SKU 9780198714811
- Weight 1.720000
- ISBN 9780198714811
- Вид корица Paperback / softback
- Издателство Oxford University Press
- Брой страници 978
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