63,90 лв.

Basics Advertising 03: Ideation

63,90 лв.
Provides a look at the process of generating creative advertising ideas and concepts. This title begins with a broad overview of the ideation process and the general principles, before examining the various obstacles that can block ideas and how to break through them.
Информация за "Basics Advertising 03: Ideation"
  • SKU 9782940411504
  • Weight 0.504000
  • ISBN 9782940411504
  • Вид корица Paperback / softback
  • Издателство Bloomsbury Publishing PLC
  • Брой страници 184