The rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking.
Информация за "Crafting Strategy"
- SKU 9781107411692
- Weight 0.370000
- ISBN 9781107411692
- Вид корица Paperback / softback
- Издателство Cambridge University Press
- Брой страници 260
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