Moderating Focus Groups
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Designed for the needs of the focus group moderator, this guide covers everything from pre-session participant recruitment to post-session reporting. It includes a wealth of advanced and techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personality association and position fixing.
Информация за "Moderating Focus Groups"
- SKU 9780761920441
- Weight 0.370000
- ISBN 9780761920441
- Вид корица Paperback / softback
- Издателство SAGE Publications Inc
- Брой страници 264
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