111,90 лв.

Customer Encounters on Twitter - A Study of Positive Evaluation and Complaint Management on English Corporate Profiles

111,90 лв.
This book presents a discussion of the properties of customer encounters conducted on brand profiles on Twitter. The author characterizes consumer messages containing positive evaluation and complaints posted on company profiles.
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  • SKU 9788323346579
  • Weight 0.666000
  • ISBN 9788323346579
  • Вид корица Paperback / softback
  • Издателство Uniwersytet Jagiellonski, Wydawnictwo
  • Брой страници 252