Global Competitive Strategy
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Globalization has fundamentally changed the game of business. Managers and business students require new approaches to understand and cope with these far-reaching changes. Originally published in 2007, Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business.
Информация за "Global Competitive Strategy"
- SKU 9780521367981
- Weight 0.049000
- ISBN 9780521367981
- Вид корица Paperback / softback
- Издателство Cambridge University Press
- Брой страници 306
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