58,90 лв.

Hacking Marketing

58,90 лв.
Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of the world going digital.
Информация за "Hacking Marketing"
  • SKU 9781119183174
  • Weight 0.478000
  • ISBN 9781119183174
  • Вид корица Hardback
  • Издателство John Wiley & Sons Inc
  • Брой страници 288