58,90 лв.

Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

58,90 лв.
The new secret to driving Loyalty that pays. Once revolutionary, loyalty programs designed to differentiate products quickly became commoditized. This book shows you how to create a system powered by human motivation and digital technology that creates ongoing, persistent engagement among customers, employees, and partners.
Информация за "Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification"
  • SKU 9780071813372
  • Weight 0.526000
  • ISBN 9780071813372
  • Вид корица Hardback
  • Издателство McGraw-Hill Education - Europe
  • Брой страници 304