68,90 лв.

Marketing of Information Technology

68,90 лв.
Suitable for managers, decision-makers and marketers in IT companies and students, this title intends to provide the knowledge of marketing of IT. It explains how an IT ware can be made market-focused at every stage - from concept to post-sales support - thereby improving the probability of its success in the market.
Информация за "Marketing of Information Technology"
  • SKU 9780070248724
  • Weight 0.255000
  • ISBN 9780070248724
  • Вид корица Paperback / softback
  • Издателство McGraw-Hill Education - Europe