87,90 лв.

Service Business Development

87,90 лв.
Over the last decade, capital goods manufacturers have added services to products as a way of responding to eroding margins and the loss of strategic differentiation. Based on over twelve years of research, this book provides a thorough overview of the strategies available for value creation through service business development.
Информация за "Service Business Development"
  • SKU 9781107652071
  • Weight 0.498000
  • ISBN 9781107652071
  • Вид корица Paperback / softback
  • Издателство Cambridge University Press
  • Брой страници 320