87,90 лв.

Smart Products, Smarter Services

87,90 лв.
We are surrounded by products that have minds of their own. These 'smart products' are fundamentally changing both the competitive landscape for business and the daily lives of consumers. This book helps managers to understand the importance of creating a scalable product platform and an ecosystem strategy for smart products.
Информация за "Smart Products, Smarter Services"
  • SKU 9780521147507
  • Weight 0.570000
  • ISBN 9780521147507
  • Вид корица Paperback / softback
  • Издателство Cambridge University Press
  • Брой страници 360