164,90 лв.

Sports and Entertainment Marketing

164,90 лв.
Uses sports and entertainment topics as the foundation for teaching marketing concepts. In this book, each marketing function is highlighted with an icon to indicate how it is used in the marketing process.
Информация за "Sports and Entertainment Marketing"
  • SKU 9780538445146
  • Weight 1.134000
  • ISBN 9780538445146
  • Вид корица Hardback
  • Издателство Cengage Learning, Inc
  • Брой страници 432