Strategic Planning for Public Relations
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Strategic Planning for Public Relations: Beginning the Journey is written for the next generation of public relations professionals. The book's unique approach to strategy and strategic planning provides the tools for students becoming strategists first and tacticians second - essential criteria for successful public relations professionals.
Информация за "Strategic Planning for Public Relations"
- SKU 9781433120923
- Weight 0.504000
- ISBN 9781433120923
- Вид корица Hardback
- Издателство Peter Lang Publishing Inc
- Брой страници 254
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