251,90 лв.

Taking Technology to the Market

251,90 лв.
Provides a practical guide to the critical success factors in marketing technology. This book can help you improve your chances of developing a winning marketing programme by providing steps to success and insight into best practice. It can also help you understand the key success factors for overcoming a range of marketing challenges.
Информация за "Taking Technology to the Market"
  • SKU 9781409435952
  • Weight 0.554000
  • ISBN 9781409435952
  • Вид корица Hardback
  • Издателство Taylor & Francis Ltd
  • Брой страници 180