58,90 лв.

The Advertising Effect: How to Change Behaviour

58,90 лв.
The Advertising Effect examines how advertising influences consumer behaviour - and the psychological principles underpinning it.
Информация за "The Advertising Effect: How to Change Behaviour"
  • SKU 9780195593921
  • Weight 0.380000
  • ISBN 9780195593921
  • Вид корица Paperback / softback
  • Издателство Oxford University Press Australia
  • Брой страници 240