The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
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Reveals the "membership" business models of Netflix, Weight Watchers, and other industry giants - and how you can use them to lead your company to the top of the food chain. This book shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.
Информация за "The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue"
- SKU 9780071839327
- Weight 0.492000
- ISBN 9780071839327
- Вид корица Hardback
- Издателство McGraw-Hill Education - Europe
- Брой страници 272
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